The New Age of Walmart (Enhanced DVD)

The New Age of Walmart (Enhanced DVD)
Learn the story behind Walmart's attempt to reinvent itself in the face of increasing criticism and a changing marketplace.
Item Code: FI-47279

Sale-Price: $169.95

Use your mouse to scratch off the area below to get your coupon code and enter it in at checkout to Save!

Product Description:

As a follow-up to 2004's "The Age of Wal-Mart," an inside look at the largest retailer in the world done by CNBC, this film looks at a much different Walmart a mere five years later. The retailer faces falling stock prices, a plethora of lawsuits, and darkening public perception of the company. The situation is complicated by changing political climate and market demographics, resistance to expansion in the U.S. by some communities and concern over the Walmart's growing presence in China. The company comes to grips with the stark reality that bad publicity was costing it eight percent of its customers.This combination of obstacles led the retailer to a radical reinvention of both their image and their stores. The film examines everything from how Walmart scouts potential new locations to hiring and training store associates to overhauling a store. Sustainability, fair labor practices, unionization and international trade are all topics touched on in the film. Even the board room is not off limits, as the film takes you to a shareholders meeting. Not available in French-speaking Canada. (65 minutes)

The New Age of Walmart

  • Enhanced DVD
  • ISBN: 978-1-62102-279-4
  • Run Time: 65 Minutes
  • Copyright Date: 2009
  • CC

Customer Reviews

Art Studio Furniture & Equipment
Art Instruction DVDs & Art Education
Drawing  Supplies
Painting Supplies
More Art Forms
Children's Art