The Entrepreneurs, Part 1: FEED Granola and Spanx Shapewear (Enhanced DVD)
Somewhere along the line three daring entrepreneurs struck a nerve. The three, Jason Osborn and Jason Wright of FEED Granola and Sara Blakely of Spanx, turned what they thought was a good idea into not only successful products, but inspiring stories of success beyond what most people would consider to be anyone's wildest dreams, despite numerous turn-downs from financiers and manufacturers. What was it that made these gutsy dreamers so successful? Inc Magazine's Senior Editor Rod Kurtz takes a look at what these successes did that so many others don't. Viewers will learn the difference between what many business owners leave out of their entrepreneurial equation and what others carefully nurture to become who they are.