The steps required to get from camera to a fully realized print can be costly and time consuming. The Polaroid's Passport Photo Business video comes in box form, and is set to inform viewers of the process from picture taking to picture printing. The all-in-one integrated Polaroid printer creates digital pictures instantaneously. The video functions as a documentary and narrative, following Polaroid's UK headquarters as they dissemble technology and work on the prototype to what eventually became the groundbreaking Polaroid camera. The video contains:
- brainstorming sessions
- early stages of product development
- developing 3D models
- prototype debugging
- final production
Both industrial and electronic professionals dissect the hardware and create new technology.
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