SHIVA OIL SETS Shiva. . . The Legend of Quality! Shiva was started by a Spanish American Painter by the name of Ramon Shiva during the late 1920’s. Ramon’s daughter married a young salesman by the name of Jimmy Rhodes who came into the company with the intention of making a real business of it. Ramon was a painter, his only interest was to make fine paint for himself and his friends. The building at 433 Goethe Street in Chicago housed the factory on the first floor and the family lived upstairs on the second floor. Ramon and Jim mixed and milled paint while some of Chicago's great painters and illustrators would stand around and critique: Haddon Sunblom, Sessions, Vaughn Milbourne. They had a real hall of fame involved. During the forties and fifties, Shiva became the leading Oil Paint manufacturer in the United States, and they also lead the world in bringing back Casein. Shiva’s Premium Signature Oil Colors offer the richest color intensity, brilliance of hue and chemical purity available to the discerning artist. Manufactured since 1929, Shiva Oils have gained a reputation for being of the finest-quality with a friendly price tag. Each pure Shiva pigment is ground to its own correct degree of fineness and then formulated individually under exacting laboratory controls. They are guaranteed to be permanent, free from darkening, yellowing, fading and cracking. Shiva Signature Oil Colors are made with the finest grade of alkali-refined linseed oil available. This type of oil is well-noted for excellent color stability. “Straw” in color, it has a minimal effect on pigment colorization and will not darken with age. In certain colors, such as the whites, flesh colors, ice blue, and light brilliant yellow, we use safflower oil. With these sensitive pigments that yellow easily, this oil produces a much better non-yellowing color. Somewhere, we believe Ramon is watching us, along with his painting buddies, as we bring back the Shiva “Legend of Quality!” |
